Visualisation and construction are not separate worlds, and many architects work closely with graphic designers, who are often architects themselves. What impact do graphic art forms have on architecture? And does the power of the imagination succeed in influencing the built environment?

In architectural practices that today position themselves within a broader cultural field, great importance is attached to visualising projects, particularly in the current culture of competitions. Furthermore, these images are not only used for exhibitions, biennials or publications, but also digitally on their own websites, platforms such as Pinterest, Instagram or Tumblr, or in online magazines such as Divisare or Archdaily.